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The Sports Fanatics

Allied Esports Truck Showcasing eNASCAR Arcade Established to Appear at Higher education Football Playoff Semifinal at the 86th Goodyear Cotton Bowl Basic

Activation with Goodyear to Attribute iRacing Simulators at AT&T Stadium Before Kickoff In between No. 1 Alabama and No. 4 Cincinnati on December 31

LAS VEGAS, December 20, 2021–(Enterprise WIRE)–Allied Esports, a international esports leisure business and a subsidiary of Allied Esports Entertainment, Inc. (NASDAQ: AESE), today announced that the Allied Esports Truck, North America’s initially and only 18-wheel mobile gaming truck, is set to appear at the Higher education Football Playoff Semifinal at the 86th Goodyear Cotton Bowl Traditional that includes No. 1 Alabama and No. 4 Cincinnati on December 31 at AT&T Stadium in Arlington, TX.

This push launch attributes multimedia. Look at the whole release in this article: https://www.businesswire.com/information/home/20211220005193/en/

Allied Esports Truck That includes eNASCAR Arcade Activation with Goodyear (Picture: Business enterprise Wire)

The unique eNASCAR Arcade activation with Goodyear will provide attendees with a distinctive racing encounter as fans get the chance to race every other at some of NASCAR’s most legendary tracks through iRacing simulators on the truck’s main phase.

“NASCAR has been an outstanding companion this calendar year as we have delivered a one particular-of-a-type racing and gaming encounter to lovers around the place,” stated Jud Hannigan, CEO of Allied Esports. “We’re thrilled to cap off 2021 with that exact same excitement for enthusiasts at the Cotton Bowl on New Year’s Eve.”

The party, which will be located at AT&T East Plaza off AT&T Way, is free and open to all Cotton Bowl ticketholders in between 11:30 a.m. and 2:30 p.m. CST. The levels of competition will be emceed by Noor Jehangir (@iamNoorJ), host of Allied Esports’ weekly Saturday Night Speedway at HyperX Arena Las Vegas and Twitch’s CelebriTee Showdown.

“Athletics and gaming provide men and women alongside one another like couple issues can,” said Nick Rend, Handling Director of Gaming and eSports, NASCAR. “Whether or not its NASCAR followers, sports followers, or gamers, the eNASCAR practical experience presents a exclusive way for people to interact with the sport. This opportunity to have interaction with those attending the 2021 Cotton Bowl provides us with another avenue to introduce NASCAR to new fans and give them a style of the racing experience.”

“Goodyear has extensive been committed to improving the gameday encounter,” said Katie Koch, Goodyear Assistant Manufacturer Marketing Manager. “This special activation is yet one more way we can delight followers at the activity.”

The 80-foot, 35-ton Allied Esports Truck, which involves a key phase, caster booth, roof deck and whole manufacturing capabilities, returned to the highway in 2021 pursuing an 8-month hiatus due to the COVID-19 pandemic.

Occasions this year provided seven stops at NASCAR Cup Series races with the eNASCAR Arcade, which includes the DAYTONA 500 and the NASCAR Cup Series Championship at Phoenix Raceway “SNS on the Road” at 1st Colony Mall in Sugar Land, TX and the a few-day tough rock tunes competition Rocklahoma.

Prior to the pandemic-related postponement or cancellation of are living events in 2020 and 2021, the Allied Esports Truck was a frequent attraction at some of the largest gaming, sporting activities, leisure and purchaser shows in North The united states, which include Super Bowl LIII, DreamHack, CES, WonderCon, KAABOO, E3, VidCon and Posty Fest.

About Allied Esports

Named 1 of the World’s Most Impressive Providers by Rapidly Firm, Allied Esports Global, Inc. is at the forefront of esports leisure with world wide homes, are living events and manufacturing expert services that elevate creators, levels of competition and content material.

Allied Esports owns and operates HyperX Arena Las Vegas, the world’s most recognized esports facility and the company’s world wide flagship location, as effectively as the Allied Esports Vehicles, the to start with 18-wheel cell gaming arenas. Users of the Allied Esports Assets Community, the world’s very first esports location affiliate application, span North America, Europe, China and Australia, together with the internationally celebrated Fortress Melbourne.

Allied Esports produces competitive local community and experienced esports and gaming occasions, which includes well-liked proprietary match brand names Frags, Knockdown, Saturday Night time Speedway and the Legend Sequence unique co-branded plans like the Simon Cup and customized tournaments these types of as Trovo Titans.

AE Studios, Allied Esports’ authentic information advancement and manufacturing expert services division, is a leader in storytelling over and above competitiveness as a result of stay streamed productions across a variety of industries. With studios in Las Vegas and Hamburg, Germany, AE Studios has designed and executed authentic and white label productions for best makes in athletics, leisure, tech, pop tradition and gaming.

For far more facts about Allied Esports, take a look at AlliedEsports.gg and adhere to @AlliedEsports. Allied Esports Global, Inc. is a subsidiary of Allied Esports Entertainment, Inc.

About Allied Esports Enjoyment

Allied Esports Leisure (NASDAQ: AESE) is a international esports entertainment venture devoted to furnishing transformative live encounters, multiplatform content material and interactive expert services to audiences globally. For much more info, take a look at alliedesports.gg.

Ahead Seeking Statements

This press launch incorporates “ahead searching statements” inside of the indicating of the “secure harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. When utilised in this press release, the terms “estimates,” “projected,” “expects,” “anticipates,” “forecasts,” “strategies,” “intends,” “thinks,” “seeks,” “may well,” “will,” “must,” “future,” “suggest” and variants of these terms or identical expressions (or the unfavorable variations of this kind of words or expressions) are intended to detect forward-searching statements. These forward-on the lookout statements are not guarantees of upcoming efficiency, conditions or outcomes, and include a selection of recognised and unidentified risks, uncertainties, assumptions and other essential factors, several of which are exterior the handle of us, that could cause real final results or outcomes to differ materially from those reviewed in the forward-looking statements. Important factors, between others, that might impact actual success or outcomes include things like: our potential to execute on our small business plan our skill to keep critical staff general economic and industry problems impacting demand from customers for our merchandise and solutions adequacy of our cash for long term functions our foreseeable future charges, revenue and profitability our capability to produce new goods our dependence on vital suppliers, brands and strategic partners and sector developments and the aggressive environment in which we run. These and other threat variables are talked over in our reports filed with the Securities and Trade Commission. We do not undertake any obligation to update or revise any forward-hunting statements, regardless of whether as a final result of new details, future gatherings or usually, apart from as required by legislation.

Watch supply model on businesswire.com: https://www.businesswire.com/news/household/20211220005193/en/


Media Call:
Brian Fisher
Allied Esports
[email protected]

Trader Make contact with:
Lasse Glassen
Addo Investor Relations
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